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St. James Winery Velvet Red, Velvet White, Pink Catawba, Country Red, and Country White

A pioneer in the production of sweet wines, St. James Winery has long been the premium producer of sweet wines in the United States.  Perfecting the art and science of sweet wine making has been a passion at St. James Winery for more than 40 years.  This spring, St. James Winery celebrates their commitment to an award-winning line of sweet wines, by launching Satisfy Your Sweet, a new program designed to spotlight their sweet spot.

“We’re really excited about our new Satisfy Your Sweet program, because it reflects exactly what St. James Winery is all about, satisfying your taste for sweet wines with high quality and high value,” said Peter Hofherr, CEO of St. James Winery. “The sweet wines in this program—Velvet Red, Velvet White, Pink Catawba, Country Red, and Country White—have won nearly 500 awards in just the past 5 years alone.”

Satisfy Your Sweet reflects St. James Winery’s dedication to spot-on flavor in every single bottle of wine they make.  “Delivering on quality is really important to us, especially in light of a recent study that proves people who prefer sweet wines actually have the highest level of taste sensitivity,” said Hofherr. “Here at the winery we work hard to make sure our sweet wines delivers consistent flavor from bottle to bottle, year in, year out. That consistency is one of the reasons our sweet wine fans are so devoted to our sweet wines. Our fans are tremendous brand ambassadors for us, and we love them for it.”

To connect with those brand ambassadors, St. James Winery plans for full social media engagement as part of the Satisfy Your Sweet campaign.  Anchored by a QR code promotion, there will be Facebook and Twitter contests for opportunities to win neoprene bottle holders or ice buckets featuring the St. James Winery logo.  Look for Satisfy Your Sweet point of sale materials for Velvet Red, Velvet White, Pink Catawba, Country Red, and Country White wine in the wine section of grocery, liquor, or wine stores throughout the Midwest and South.

St. James Winery has been growing grapes and making sweet wines for more than 40 years, and that makes them sweet wine experts.  St. James Winery is the largest and most awarded winery in Missouri. During the 2011 competition season alone, St. James Winery’s sweet wines earned 55 medals from national and international competitions.  A family owned and operated winery, St. James Winery is online at www.stjameswinery.com.

Pat Hofherr with St. James Mayor Dennis Wilson.

Pat Hofherr, who founded St. James Winery with her late husband, Jim, was recently honored by the St. James Chamber of Commerce with their Lifetime Achievement Award.

“I’m flabbergasted to say the least,” said Pat Hofherr  shortly after accepting the award. “I so appreciate this honor, and I am so surprised.”

This award truly reflects Hofherr’s long-term commitment to the St. James community which began in 1970 with the launching of St. James Winery.  In addition to her work growing and managing St. James Winery, Hofherr also served as a driving force behind St. James’s annual Grape & Fall Festival, and as a volunteer, she has spent countless hours over the past 40 years working to improve the quality of life in St. James, Missouri.

Hofherr was nominated by Dan Cavender, a past St. James Chamber of Commerce president, who wrote  “The wine garden and grape stomp, now Grape & Fall Festival staples, came to be when Pat was determined to put the ‘Grape’ back in Grape & Fall Festival. Not only did she create, manage and grow one of St. James’ largest and most successful businesses over the years (St. James Winery), but she has given to the community through countless financial gift donations that continue today….She deserves this award and has for many years.”

During the awards ceremony a proclamation from Representative Dan Brown was also read by St. James Mayor Dennis Wilson.  Representative Brown’s proclamation praised Hofherr’s work, as well as the relationships she has nurtured over the years, encouraging volunteerism and close community ties.

St. James Winery is the largest and most awarded winery in Missouri.  Founded by the Hofherr family in 1970, St. James Winery celebrates more than 40 years as a family owned and operated winery.  St. James Winery’s award-winning wines are sold in stores throughout the Midwest and the South. St. James Winery is online at www.stjameswinery.com.

St. James Winery CEO Peter Hofherr has been invited to serve as a panel moderator at “The Many Faces of Know Your Farmer, Know Your Food,” an agricultural conference to be held at the Federal Reserve Bank of Chicago on January 30, 2012. This one-day event will feature presentations and panel discussions centered on successful models, resources, strategies and opportunities for supporting, cultivating and growing local and regional food systems in the Midwest.

As a result of his innovative work growing St. James Winery, Hofherr has been asked to moderate the panel session entitled “To Market, To Market! Direct Retailers Share Information on Purchasing and Selling Local Foods.” Other members of the panel include Peg Shaeffer, Sandhill Organics, IL; Randall Fogelman, Detroit Eastern Market; and Irv Cernauskas, Irv & Shelly’s Fresh Picks, Chicago IL.

The conference is hosted by USDA’s Illinois Rural Development & Food & Nutrition Service Midwest. Others scheduled to speak or attend the event include: United States Department of Agriculture Deputy Secretary Kathleen Merrigan; Chicago Mayor, Rahm Emmanuel; and USDA Rural Development Illinois Director, Colleen Callahan. Attendees from a 12-state area will include local, state and federal government, business, and not for profit organizations in the United States heartland.

St. James Winery is the largest and most awarded winery in Missouri. Founded by the Hofherr family in 1970, St. James Winery celebrates more than 40 years as a family owned and operated winery. St. James Winery’s award-winning wines are sold in stores throughout the Midwest and the South. St. James Winery is online at www.stjameswinery.com.

St. James Winery - Missouri's largest and most awarded winery

If St. James Winery were playing blackjack, it would have definitely come up a winner at the San Francisco Chronicle Wine Competition by hitting 21! Twenty-one bottles of wine were shipped from St. James, Missouri to California for the competition, and when it was all said and done, each one of those bottles came home with a medal.

At this kick-off competition for the 2012 wine judging season, two of St. James Winery’s wines were honored with Best of Class Awards: Best of Class for Red Native American went to the 2009 Cynthiana, and Best of Class for Fruits went to St. James Winery’s Raspberry. The good news continued with gold medals for 2010 Seyval and Strawberry.

St. James Winery also received silver medals for its 2010 Traminette, 2010 Chardonel, 2010 Vignoles, Velvet White, Friendship School White, Blackberry, Peach, and Cherry, bringing the total of silver medals to eight. Rounding out the award-winning entries were nine bronze medals, which went to 2008 Norton, 2009 Chambourcin, Riesling, Velvet Red, Friendship School Red, Country Red, Country White, Pink Catawba, and Blueberry.

“When you send wine to a major competition like the one in San Francisco, and every single bottle comes back home with a medal,” said Peter Hofherr, CEO of St. James Winery, “that’s just a great way to start a new year! Especially when you consider that our wines were among 5,500 wines entered. This year San Francisco set a new American wine competition record for entries, and it’s the ninth consecutive year it will rank as the “Largest Competition of American Wines in the World. So, winning in San Francisco is big news!”

St. James Winery is the largest and most awarded winery in Missouri. During the 2011 competition season, St. James Winery’s won a total of nine Best of Class, five double gold, and 42 gold medals, along with 126 silver and 76 bronze medals. Celebrating more than 40 years as a family owned and operated winery, St. James Winery wines are sold in stores throughout the Midwest and the South. St. James Winery is online at www.stjameswinery.com.