Missouri Wine Month Kicks Off New Missouri Winery Visitors’ Program

St. James Winery and the Missouri Wine and Grape Board are excited to announce the launch of the Missouri winery Visitors’ Program (MVP). MVP will reward visitors to Missouri wineries through points redeemable for unique rewards. The program will officially launch on Thursday, September 1, just in time for the first weekend of Missouri Wine Month!

Participating wineries, including St. James Winery, will hand out MVP tickets, each with a unique code, which program participants can collect every time they visit. These codes are then entered into a free account the participant creates on MissouriWineMVP.com for points. The first visit to a winery will earn participants 500 points, with visits 2-10 to that same winery being worth 100 points each, and 11+ visits to the same winery accruing 10 points each. Points are redeemable for rewards on the MVP website. The best strategy to earn points for rewards is to explore Missouri wine country – visit new wineries throughout the state and you’ll not only earn more points, but you will also discover great wineries and award-winning wines along the way!

Wine enthusiasts to those new to the wine scene will have the opportunity to get acquainted with St. James Winery and Missouri wines… and earn points for each winery visit! With more than 125 wineries and 10 wine trails in Missouri wine country, what are you waiting for?

Although wineries will not be handing out tickets until September 1, those interested in becoming an MVP can register ahead of time on the program’s website MissouriWineMVP.com. For more information about MVP, please review the program Terms and Conditions and FAQ on the MVP website.